Pursuing the same goal

Since our founding in 1961, The GRA Group has maintained focus on the same goal - keeping YOUR name in front of YOUR customers, while building relationships that last! Our methods may have changed over the years, but this single goal has remained.

We make the pieces fit

New ownership for The GRA Group

The GRA group, a Cleveland-based incentive travel company established 56 years ago by John Rich was recently purchased by Mary Catherine Barrett. Barrett has over 33 years in the incentive travel industry – 20 years as an employee of The GRA Group. The Cleveland-based attorney is enthusiastic about the opportunity to implement new initiatives with this well-established company.

Ms. Barrett is pleased to announce that Garry Gibbs, who brings more than 40 years’ industry experience, will stay on as VP, Director of Operations.

We are an industry leader

The GRA Group has been serving the wholesale distributor market since 1961. We have learned a lot in the decades since. Not only how to keep your name in front of your prospective customers, or the most effective promotion ideas, or which messages work best in which situations. We have something even more valuable: we know your customers. We know what keeps them loyal to a distributor. We know what makes them change distributors. And we know their priorities. We are in the same business as you.

I'm ready to get started!

We are proud of our history in your industry

The GRA Group has been servicing the wholesale distributor market since 1961. We have learned a lot in the decades since. Not just in how to keep your name in front of your prospective customers, or the most effective promotion ideas, or which messages work best in which situations. We have something even more valuable: we know your customers. We know what keeps them loyal to a distributor, we know what makes them change distributors, and we know their priorities. We are in the same business as you.

1961

Since

800+

Travel Incentive Programs

What our clients say about us

Don't just take our word at face value. See what some of our clients have to say about working with The GRA Group.

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The GRA Group has worked with hundreds of clients since 1961 producing successful marketing programs.

I'm ready to grow my business!